Founded in 2018 with the goal to be the preferred brand for men with textured hair, our mission today remains unchanged. Reviving a neglected demographic and empowering our community to shine with confidence.
MEET THE FOUNDER
“While studying at university in rural England, I was constantly frustrated by the lack of choice in products for my hair type available at local shops. I realised there was a significant need for a brand that catered specifically to the needs of young men with textured hair.
I promised myself that if such a brand didn't exist by the time I graduated, I would create it. In 2018, I graduated and the idea of SHYNE took flight. Today, we focus on curating quality styling formulas and tools, made by us, for us.”
- ALVIN MILLS, SHYNE FOUNDER
SHOP THE PRODUCTS
