





50,000+ Happy Customers
4.6 Excellent
IT'S YOUR TIME
TO SHYNE
Personal care products, created with men of colour in mind.










































THE BESTSELLERS
Top picks for upgrading your daily routine.




TRIED, TESTED, & LOVED...
Excellent
4.6/ 5
Based on 811 reviews

Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
Easily the best cream for curls
Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also. Great product it doesn’t cause your hair to have that sticky wax feel like Dax and I feel like it moistures your hair also.

Terrell
An amazing black business
Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support. Saw the stand on my way out of the UK Black Business Show. Heard the founder explain the products and loved how passionate he was so I had to support.

Carolane
Barbershop Approved!
The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves. The SHYNE curl cream is a staple in my shop now. It works like a dream on afro textured hair, brings out the best in taper fades and waves.

Mo Clipperking
10/10 would recommend
The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future. The quality is absolutely outstanding!! I will be purchasing more of the curl defining cream in the future.

Pedro
My new favourite brand for skull caps
Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from. Would recommend. Only place I trust to get quality durags and skull caps from.

Archie
Loving the curl cream
I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE. I have tried almost every curl cream available at the shops for my waves and none hits like SHYNE.

Richie
AS SEEN ON YOU
Proven favourites. Backed by your results.

Before + After
Curl Defining Cream

Curl Defining Cream

Curl Defining Cream

Curl Defining Cream

Before + After
Hair & Beard Oil
"A brand that caters specifically to the grooming needs of young men with afro and curly hair."
"SHYNE is an innovative brand for men with textured hair."
"A great addition to a night-time routine if you want to ensure your braids or cornrows remain looking neat."
"Practical and luxurious, SHYNE is your go-to for grooming tools, combining wellbeing with personal care. "